White Label Pay-Per-Click (PPC) features

Our White Label Pay-Per-Click (PPC) product is an established player in the UK PPC market, having been used by advertisers and agencies since 2001. The application has since been rolled-out to a further four countries, all of which are independently managed.
 
You can rely on award-winning technology that not only deliver the features you would expect from a successful Pay-Per-Click product, but also offers advertisers leading-edge options that our competitors are only just releasing. For example, Mirago was the first Pay-Per-Click provider to introduce Day Parting and Traffic Selection features to the market.
 
An established product with features to match
Reliable, powerful and completely customisable
  • Automatic bidding tool
  • Bulk keyword, bid and rank changes
  • Traffic Selection
  • Broad, Phrase and Exact matching options
  • Email notification service
  • Day Parting facilities
  • Logo upload / display facility
  • Text Link and / or banner display options
  • Text link character limits: Title 80, Summary 200, Click-Through URL 255
  • Display URL options
  • Default advert rotation where no matching adverts available (unsold inventory)
  • Hosted solution - infrastructure and bandwidth provided by Mirago
  • Brand identity can be applied to all aspects of the application
  • Staff training and application configuration provided
  • Ongoing optimisation and maintenance of application
  • Full control over day-to-day running of application
  • Fully customisable reporting suite
  • Credit control and invoicing functions
Our White Label Pay-Per-Click product supports a variety of different media formats. For instance, you can deliver your advertiser listings as standard search results or as graphical adverts. It also supports contextual (text and graphical), mobile content and Cost-Per-Call formats.
 
Bid management and the Mirago API
Mirago provides an automated system to facilitate the easy transfer of large volumes of campaign and bid information. Our XML Exchange provides a gateway between the advertiser or agency software, allowing campaign details to be updated in real-time.

In addition, Mirago´s PPC product is supported by the leading bid management tools:
 
Atlas SearchBid BuddyMakeMeTopesearchvisionBid RankTrellian

 
White Label Pay-Per-Click in action
 
  
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